45% of consumers start their search for a new bank with a referral from a friend or family member.
Royal Digital Referral energizes your checking acquisition strategy by rewarding your customers to encourage friends to join your family by opening an account.
The viral nature of the Royal design delivers exponential reach at a price guaranteed to be far below traditional acquisition costs. A design emphasis on operational automation heightens staff efficiency. Pay-for-Performance pricing ensures a solid return on the investment. It’s a versatile addition to your acquisition marketing strategy – positioned to serve as a stand-alone solution or as a key component of an integrated acquisition program.
- Risk-free Pay-for-Performance pricing.
- An automated, digital experience. No paper…No manual processing.
- Hands-off development, execution and management of all program elements.
- Expanded promotional reach extending beyond the branch and your customer base.
- Integrated marketing at no cost to you.
- Behavior-based incentive system.
- Per-account acquisition cost that is 1/2 the national average.
- On-demand performance analytics.
Recommendations from family and friends trump all other consumer touchpoints when it comes to influencing purchases…
— Independent Forrester, Nielsen and McKinsey market surveys
9 out of 10 consumers online trust recommendations from people they know.
71% claim reviews from family members or friends exert a ‘great deal’ or ‘fair amount’ of influence.
— Harris Interactive
Contact Us Now to learn how the Royal Digital Referral can benefit your organization.
Ready for the Power of Digital Referral?
Check out this article in The Financial Brand titled, How To Acquire Checking Accounts in an Amazon World.